Dot connector, momentum-driver,  fast walker.
Thrives on making sense out of the complex.

Kristina has developed campaigns and identities for some of the most celebrated brands in arts, automotive, entertainment, lifestyle, sport, and technology. Her goal is to translate strategic insight into storytelling through authenticity and emotion, connected with a solid branded foundation.

She is currently leading creative at the Sundance Institute, including brand creative for the Sundance Film Festival. 

Connect here ︎ hellokmueller@gmail.com


Experience

Sundance Institute
Creative Director, Brand Marketing
2023 – Present


HBO Max
Assoc. Creative Director, Brand Marketing

2021 – 2023

Amazon Prime Video
Creative Director, Brand Marketing
2017 – 2021

Freelance Creative
Creative Direction / Art Direction / Brand Design
2009 – Present



Select Clients


Adidas
Apple
Google
IFC
Jaguar
Meta
Netflix
Nike
Target

Select Agencies

72 + Sunny LA
B-Reel LA
CP+B Boulder
Deutsch LA
GS+P Detroit
Publicis Seattle
Team One
W + K Portland



Awards


Bronze, 2008 Cannes Lions Awards
Bronze, 2007 Clio Awards
Gold, 2018 Clios Entertainment, Print
Silver, 2018 Clios Entertainment, Integrated Campaign
Silver, 2019 Promax, Ad CampaignGold, 2021 Promax, Sound Design
Bronze, 2023 Promax, Brand Image Promo